Business Advice from Kara Brook

    Posted by Pete Caputa on Jul 7, 2008 10:37:00 AM

    Business advice from internet marketing expert, Kara Brook:

    1. When & why did you start your business? I started my business to get through college (I was self supportive from a very young age), on the day that I graduated I figured that not all 12 clients would fire me on the same day. I stuck with it for the last 20 or so years, reinventing it every five years or so out of necessity to keep up with the times.
    2. What was the smartest decision you made in your current business? Focusing and specializing purely on the web, rather than trying to do everything (print, broadcast, etc.)
    3. If you had one piece of internet marketing advice to give to another business owner, what would it be? Start your web projects with a keyword strategy. Don't go right to design without first considering how people will find you using your most important keywords.

    Topics: small business advice, business advice, internet marketing advice, internet marketing

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