Turn Your Website into a Lead Generation Machine (Speaking at New England Business Expo)

    Posted by Pete Caputa on Oct 8, 2008 8:36:00 PM

    I'll be speaking at the New England Business Expo. About 3k people from all over Central New England attend the show w/ 150+ exhibitors. I'll be giving a talk titled, "Inbound Marketing: Get Found Online and Turn Your Website into a Lead Generation Machine"

    You can register for it on the New England Business Expo website.

    If you are a CEO or sales manager, I recommend you attend Frank Belzer's talk, "Are your salespeople driving you crazy?"

    Tailored to women, I recommend you attend Deb Penta's "Create Your Personal Brand" and Jeanne Worrick's "Sell Like a Girl"

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    Topics: speaking, seminar, lead generation, inbound marketing

    Online Networking Seminar in Westborough, MA

    Posted by Pete Caputa on Apr 29, 2008 11:23:00 AM

    The Corridor Nine Chamber of Commerce has invited me to speak to the HYPE9 group, Helping Young Professionals Engage in Corridor 9. It's a great group designed to help younger (21-40 year old) professionals develop their networking skills.

    I'm looking forward to doing my "online networking presentation" to this group as many are web natives. Most of the time I'm giving this presentation, I'm talking to people that grew up with a typewriter and rolodexes that sit on their [real] desktop, not online. Many in this group grew up with their "contact list" on facebook and AIM. 

    My focus will be less on how to use the tools. More about leveraging the these tools to initiate new business.

    If you fit in the demographics and are local enough, here's the registration page. If you're coming, make sure you do the homework listed on the registration page, assuming you want to walk out with referrals. 

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    Topics: social networking, online networking, speaking, event, social media marketing

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