I have about 600 subscribers that I've accumulated over the years. Many I know personally. Many I don't. But, most are either people in the tech biz or small to mid sized business owners. I started small and I've stuck with it. Like anything, it's not easy and it takes committment. 

Small & Mid Sized Business Owners and Marketing Professionals who are considering starting a blog are usually hesitant for a lot of reasons. Most of them very valid.

1. They're afraid of how much work it's going to be. And they're already strapped for time.
   
2. They don't know if they'll be able to write interesting stuff. 
3. They don't quite understand how it will help their business grow.
   
4. They don't know how to grow their readership.
   
5. They don't know how to get one set up on their website or are afraid it's going to cost a lot of money to do it.
   
6. They're afraid that there will be more people that criticize them in their comments than will complement them.
   
7. It's not really something that people in my line of business do. (I hear this a lot from financial and legal people.) 
8. If you have any other reasons, please share them in the comments. 

However, I think the biggest reason not to start a blog, is because they don't know how to get started. I usually tell them to find interesting blogs, start subscribing and reading them via a feedreader. Then, start leaving comments on those blogs. Eventually, you'll write a really long comment and you'll realize that you should post your thoughts to your own blog instead of in someone else's comments.

But, some people still hesitate. So, I have an offer for any business owner, sales manager, web manager or marketing manager that wants to take me up on it.

If you have some insight and can write a genuinely educational article (on any topic) about your product, service, business or whatever, you're invited to write a guest post on my blog. You can even link to your website.

There's no charge. There's no catch. Your post will have to pass a little bit of editorial review and you must lean more towards educational than promotional. But, all you have to do is apply by filling out this form.